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August 14, 2022 – SourceForge, the world’s largest software review and comparison platform, presents SMS Storetraffic with the Top Performer Award for summer 2022, adding to several other recent accolades for the pioneering people counting system provider.

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Game-Changing Foot Traffic Strategies Implemented at U.S. Airport

Storetraffic’s own SYS-Wireless technology product has been utilized in a successful trial at Cincinnati/Northern Kentucky International Airport in what is seen as a game changing impact on staff efficiencies. Computerworld documents the full story in their recent post but the basis of it is that Samsung Galaxy S3 smartwatches use an app called TaskWatch made by Samsung partner (and our client) Hipaax.

How the Internet Revolutionized Brick-and-Mortar Stores

At Storetraffic, we are all about offline retail but there’s no mistaking the fact that the Internet has changed the retail landscape for brick and mortar (b & m) retailers as well as creating the new era of Ecommerce. Our business is built upon using reliable technologies to assist brick and mortar stores to use data from our people counting software to make better analytical decisions, the Internet and advanced technologies can also really bring stores along, but the caveat is that they need to know how to use it.

How The Psychology of Store Design Impacts Customers

No matter how easy online shopping becomes, there’s one advantage traditional brick-and-mortar retailers have over online competitors that will never go away — the impulse buy. More than 80 percent of purchase decisions are still made in a physical store, and savvy retailers can harness the power of psychology to boost the “gotta have it” appeal of shoppers seeing something with their eyes and being able to drop it in their cart right then and there.

How To Deal With Returns And Unhappy Customers

The retail industry is difficult and it is of course especially tough when starting out. That applies both for online and brick and mortar retailers. While returns from customers are inevitable in retail, they’re also something that needs to be examined before trading begins but the returns policy needs to be continually monitored to ensure that it is effective, that it is not damaging on customer service levels and that it is not leaking valuable revenue where possible.

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