With the onslaught of online retail websites and platforms, the traditional retail industry has been in battle a lot in recent years. It is important to remember however that people will always need to visit some type of physical store so the idea should be to keep them coming back again and again ie give them a reason to return. Offline brick and mortar retail can deliver that personal, human touch that online retail can never replicate so it’s vital that store owners and managers focus on this tightly and provide excellent customer service at all stages of the customer experience. We have put together this infographic below which outlines a number of offline retail innovations which can help in bringing customers back into stores and make them want to return. It also includes some expert advice which is worth a read!
