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RETAIL STRATEGIES: UNDERSTANDING
THE RELATIONSHIP BETWEEN CUSTOMER
EXPERIENCE AND CONVERSION RATE.

Let’s be honest. How tired are you of hearing about the importance of experience in retail?

RETAIL STRATEGIES: READILY
AVAILABLE WAYS TO CONNECT
WITH CUSTOMERS’ EMOTIONS.

Have you ever taken Latin? What a strange way to start an article about retail experience, might you say. Bare with me for a second.

HOW STORES CAN WIN BACK CUSTOMERS
IN 2021 AND THRIVE ALONGSIDE eCOMMERCE

Have you ever heard of Don Wetzel? You might not be familiar with the name. Still, I can guarantee that you’ve heard of, even used his invention first-hand.

HOW WILL FASHION APPAREL
RETAILERS RECOVER IN 2021?

There are no two ways about it: 2020 was an awful year for several industries. COVID-19 hit hard, striking a mighty blow on fashion retailers who faced record sales decline.

Retail vs COVID-19 Restrictions:
how many customers allowed in your store?

With the COVID-19 pandemic, retailers worldwide have had to deal with challenges and constraints unheard of before. Indeed, as business owners, it’s hard to imagine such a thing as too many store customers.

How to manage occupancy
monitoring inside your location

The more people, the better, right? Until the first quarter of 2020, that was the mindset. Then COVID-19 happened, turning the general formula on its head.

Social Distancing and Occupancy Limits:
Wired.com Looks Into People Counting Solutions with Storetraffic

A paramount metric of retail analytics, foot traffic data is playing a crucial role in helping businesses and other public venues in their efforts to ensure everyone’s safety, following the initial wave of the COVID-19 pandemic.

LEVERAGE FOOT TRAFFIC & STORE APPOINTMENTS DURING COVID-19

More and more stores, businesses, and public body locations are reopening as we speak. The outcome of the COVID-19 crisis may still be unclear, but this burst of activity, after more than two months of near-total dormancy, is stimulating. It's good news for retailers, good news for consumers looking to get back some sense of normalcy, and a most welcome breath of fresh air for everyone.

WHY FOOT TRAFFIC DATA MATTERS MORE THAN EVER IN THE COVID-19 WORLD.

Several specialty retailers sustained major blows these past few years. The growing presence of e-commerce has shaken up brick-and-mortar's very foundations. Indeed, business as usual just doesn't cut it anymore, and stocking a compelling selection of items isn't enough. The in-store experience is now the watchword. Adopting omnichannel practices is a must. Though e-commerce accounted for 14.1% of retail (US) in 2019, the ripple effect on retail stores—even on large retail brands—has challenged many business models. This was before the COVID-19 crisis, an unprecedented situation that has seen people turn to e-commerce in higher numbers.

Webinar : Retail and COVID 19 the New Normal

A Webinar about COVID-19's impact on retail detailing currently observed measures in place by essential businesses as well as the road to reopening.
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